Skip to main content

Producing Persuasive Reports and Proposals

Gain a practical framework to distil complex information and prepare a persuasive report or business case


Producing Persuasive Reports and Proposals

IPAA Victoria’s Producing Persuasive Reports and Proposals course provides a practical framework for you to distil complex information and prepare a persuasive report or business case.

Reports need to deliver the clarity sought by time poor readers while also providing the detail necessary to give them the assurance they seek in making difficult decisions.

Course overview

You will gain a comprehensive knowledge of how to produce persuasive reports and proposals by:

  • reviewing and assessing successful reports from real-life case studies, including executive summaries and business cases.
  • identifying and implementing proposal writing methods find the best ways to promote complex information and ideas.
  • learning methods that can be applied to writing clear and effective executive summaries and well-structured business presentations.

Course outcomes

By the end of the course, participants will be able to:

  • learn how to research and identify information to substantiate an argument or business case
  • use straightforward narrative structure for preparing and presenting a report or proposals
  • present data and statistics in a relevant and comprehensible structure
  • present your proposal in clear manner that links directly to your organisation’s decision-making
  • distil difficult information into a compelling and easy-to-understand narrative.

Course audience

The ideal course participant is someone who:

  • contributes to reports, submissions or proposals
  • drafts reports or business cases
  • wants to improve your proposal writing skills
  • writes reports, submissions or proposals
  • wants to learn how to accurately collate, organise and present information.

Simple, interactive, informative

— Yawinder Hunan, Department of Transport

It was valuable, far more so than I expected – and the facilitator really was exceptional, he was personable, knowledgeable and just really engaging

— Pilot program participant, Department of Transport


Mark Priadko

Mark Priadko

Read More

Register for an upcoming session

Date & Time

Tuesday 3 September 2024
9:30 am – 4:30 pm




Staff of Organisation Members

  • Platinum member: $895
  • Gold member: $1044
  • Silver member: $1119
  • Silver (small) member: $1193

Personal Members

  • Professional member: $1044
  • Concession member: $1044
  • Fellow: $1044

Non member: $1492

(Inc GST)

Check your organisation’s membership level here.

Learn more about professional development vouchers here.

Please refer to our new booking terms and conditions.

In-house Sessions

This program can be delivered in an in-house professional development workshop to your organisation.

Have any questions regarding Producing Persuasive Reports and Proposals? Contact the IPAA Victoria team today.